DocMap Suite — for consultants and private clinics
DocMap Suite turns your own clinical answers into content patients actually save, tightens how you appear across the profiles they search, and reports honestly on what moved and what did not. A recording session a month. You approve everything clinical.
The monthly rhythm
The question is not the fee. It is whether this becomes another thing on your evenings. It does not.
We map your profiles against named peers and agree where the gaps are worth closing.
An interviewer asks real patient questions. You answer as you would across a desk. Second takes are normal.
Edited, hooked, captioned, distributed — and reviewed by you wherever a clinical claim is involved.
A monthly document: what beat its cohort, what did not, and what changes next month because of it.
Profiles, content and measurement move as one system so a patient who discovers you can verify your expertise and reach an enquiry without falling through a gap.
We score your presence across hospital pages, insurer directories, review sites and Google against a named group of peer consultants — discoverability, keyword coverage, proof and booking friction — and record a dated baseline.
Eight pieces a month, made from a recording session. We plan the topics, ask the questions your patients ask, edit, caption and publish — and place selected pieces onto the profiles patients land on, not only social.
Saves per thousand views first, then enquiries, then whether your visible appointment availability starts clearing sooner. Every month you get the same document, including what did not work and what we are changing.
From a clinician we work with
Published clip on @docmap, not a filmed testimonial.
“This marketing has raised my national and international profile.”
I have thoroughly enjoyed working with DocMap. Through the TikTok videos I have been able to share information, knowledge and experience with thousands of people and that has been an honour and revelation. I look forward to enabling all the girls, women and those identified as female at birth and their support circles who are known or suspected to have endometriosis and/or adenomyosis to maximise symptom control and minimise impact, improve understanding and explore options.
Liz BruenEndometriosis Clinical Nurse Specialist · WalesView her profileProven on our own channel first
On every platform, in every specialty, reach concentrates on a handful of posts — that is how ranking systems distribute attention, not a verdict on your work. We built and measured our own endometriosis channel to learn to spot a winner within days; saves per thousand views, not raw views, is the signal that predicts one. The strongest pieces in that library are interviews with the clinician quoted above — one account, one condition area, over three years: a case study, not a forecast.
We lead with saves because they predict whether a piece is doing real work for patients — not vanity reach.
These four are our own count across the library.How we count@docmap on TikTok
Figures from our TikTok library, measured 2026-09-21.
A small number of pieces carry most of the reach on every account. In our library, 4 out of 212 passed fifty thousand views — an illustration of the pattern, not a confession. The job is to keep quality high so attempts are cheap, and recognise a live one fast enough to put weight behind it.
| Views | Posts |
|---|---|
| <500 | 59 |
| 500–1k | 73 |
| 1–5k | 48 |
| 5–10k | 12 |
| 10–50k | 16 |
| 50k+ | 4 |
Every one of these is a clinician answering a question a patient was already asking. None of them is promotional — which is the point, and the reason clinicians agree to say them.
The number beside each line is on the post itself. Open a clip in the TikTok app or a signed-in browser — logged-out desktop often asks you to sign in first.
Where it usually breaks
Most consultants lose patients in the same three places — long before a fee or a platform algorithm enters the picture.
Hospital and directory pages show your job title and insurer panels, not how you think or who you are best suited to help. Patients compare you on credentials they cannot interpret.
The explanation that actually calms a patient is given across a desk. It does not exist anywhere a patient searching at 11pm can reach — so they shortlist someone else who answered the question online.
You learn whether someone booked, not what they searched, who they compared you against, or where they dropped off. Without that, you cannot tell whether marketing is working or which message to repeat.
Case study — measuring the commercial end
Reach is not the point. For one consultant we monitored publicly visible appointment slots at their hospital up to three times a day, and compared how they cleared before and after the work — at 21, 14, 7, 3 and 2 days out.
Hospital groups publish consultant appointment availability on their own public pages — that is what we sample.How we sample and what it cannot show
Meaningful residual capacity is the opportunity we are testing against. It is also the honest reason we ask for six to eight weeks before drawing conclusions.
The retainer
After an optional six-to-eight-week scoped trial (priced separately on the call), the retainer runs on a 12-month initial term, invoiced annually in advance. Creator fees, paid advertising and premium directory listings are not included and are never incurred without your written approval.
We do not guarantee any number of enquiries, bookings, patients, followers, engagement, search ranking or appointment utilisation. Outcomes depend on platform algorithms, competitor activity, seasonality, pricing, insurer behaviour and your own availability.
We do not publish comparative superiority claims, guarantees of clinical outcome, or any clinical statement you have not approved. Content is prepared with GMC social media guidance and the ASA/CAP Code in mind.
We do not replace what is already working. Your existing reviews, rankings and hospital profile stay where they are — we make better use of them and signpost them.
£399per month£4,788 billed annually (12-month term)
Most practices start with a six-to-eight-week paid trial on the call. If it is not working, you stop there — the annual term only applies when you choose to continue.
The retainer is the service. These two exist underneath it, and either can be used on its own.
Free to list, with no joining fee. Patients who find you through DocMap book directly, and you pay only when a new patient books. Included with the retainer — but on its own it is a listing, not a growth plan.
List your practiceIf you already have traffic and it is not converting, start here instead. Concierge qualifies enquiries in the patient's own language and hands your team a structured summary — clinic-controlled and human-reviewed.
See Concierge